The SHEconomy: The Shift, The Gap, The Opportunity

Women are already driving financial decisions, building wealth, and leading businesses — yet the way we experience, talk about, and support women with money hasn’t fully caught up.

In this session, Whitnie Jeeves , Associate of Morgan Stanley Wealth Management will present The SHEconomy, exploring the growing economic influence of women and what it truly means to support women stepping into financial stewardship during life’s most critical moments. From career progression and business ownership to major life transitions, this discussion highlights where the gaps remain and the significant opportunities ahead as women continue to shape financial outcomes for themselves, their families, and their communities.

We are also delighted to welcome Amy Waters, CEO of the Geelong Community Foundation, who will share insights into the important work underway locally through the Geelong Women’s Impact Collective. Amy will speak to how this initiative is addressing gender inequality in our region, as well as the growing movement to recognise, encourage, and celebrate female philanthropy — and the powerful role women are playing in driving meaningful, lasting change across the Geelong community.

This event is an opportunity to learn, connect, and be part of a broader conversation about financial empowerment, influence, and impact — locally and beyond.

Location: Harwood Andrews - 70 Gheringhap Street, Geelong

Arrival Time: 9:15am

Start Time: 9:30am

Event Close: 11am

Morning tea will be provided.